January 16, 2026
Flow now available as an additional Google service for Workspace customers
Flow is an AI-powered filmmaking tool built with and for creatives, allowing users to transform simple ideas into high-definition videos in minutes. Today, we’re announcing that Flow is now available as an additional Google service with granular admin controls. This ensures admins can enable the right users to benefit from Flow’s capabilities while managing data and access according to their organization’s needs.
With Flow, users can:
- Transform ideas into video: Turn natural language prompts into beautiful images and cinematic scenes that tell a cohesive story.
- Create seamlessly: Produce images, clips, scenes, and stories using Google’s most capable generative AI models like Veo 3.1 and Nano Banana Pro.
- Accelerate production: Move from a simple concept to a high-definition video in minutes.
- Bring curriculum to life: Educators and students can transform complex subjects—like historical events, scientific processes, or literature summaries—into engaging videos using simple text prompts, making abstract concepts easier to visualize and understand.
Getting started
- Admins: If you currently have the Apps > Additional Google Services setting turned ON, the Flow service will be enabled by default. You can disable it at the domain, OU, or group level. If you currently have the Apps > Additional Google Services setting turned OFF, Flow will be disabled by default and must be enabled to be accessible to your users. Visit the Help Center to learn more.
- End users: There is no end user setting for this feature. Visit the Help Center to learn more. Refer to Where you can use Flow for the list of supported countries and languages.
Rollout pace
- Rapid Release and Scheduled Release domains: Full rollout (1–3 days for feature visibility) started on January 14, 2026
Availability
Available for Google Workspace:
- Business Starter, Standard, and Plus
- Enterprise Starter, Standard, and Plus
- Education Standard and Plus
Also available to:
- Google AI Ultra for Business add-on
- Google AI Pro for Education add-on
Resources
- Google Labs Help: Get started with Flow
- Google Workspace Admin Help: Turn Flow on or off for users
- Google Workspace Admin Help: Turn on or off additional Google services
- Google Workspace Admin Help: Access Google Labs tools in Google Workspace