May 14, 2026

Deploying ServiceNow Now Assist Virtual Agent from the Google Workspace Marketplace

Google Workspace customers can now deploy the Now Assist Virtual Agent for Google Chat integration directly from the Google Workspace Marketplace. This update simplifies the deployment process for Workspace and ServiceNow administrators, allowing them to provide employees with centralized access to support and automated workflows within their primary communication tool more easily.

The Now Assist Virtual Agent allows users to perform routine ServiceNow tasks and requests without leaving Google Chat. Individuals can get answers from knowledge base articles, create support tickets, check the status of existing requests, and order new items. This integration reduces the need to switch between applications, helping users maintain focus and resolve issues more efficiently.

With Now Assist, users have a contextual conversational experience that can initiate AI Agents to further automate complex workflows and requests.

Getting started

Admins: ServiceNow admins need to install the Google Chat plugin 3.0 and link their Google Chat with ServiceNow. Workspace admins can then deploy the Now Assist Virtual Agent on their users’ behalf. Visit the Help Center to learn more about installing Marketplace apps for your organization.
End users: End users need a ServiceNow account to use this app. They can search for the Now Assist Virtual Agent in Google Chat under Apps > Find apps or visit the Google Workspace Marketplace to install the Now Assist Virtual Agent.

Rollout pace

Rapid Release and Scheduled Release domains: Available now

Availability

Available to all Google Workspace customers, Workspace Individual Subscribers, and users with personal Google accounts. To utilize this feature, customers must have both ServiceNow and Google Chat. Note that Now Assist capabilities require an additional license from ServiceNow.

Resources

ServiceNow Help Center: Activate Now Assist in Virtual Agent for Google Chat
ServiceNow Help Center: Conversational Integration with Google ChatGoogle
Workspace Updates Blog: Effortlessly work with ServiceNow data across Google Chat and Sheets

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